by admin | Oct 26, 2020 | Marketing
There’s been a lot of talk about millennials in the past few years. Countless articles have been written about their living habits, and new studies are consistently published about how their behavior differs from previous generations. Comprised of people between the...
by admin | Oct 17, 2020 | Fundraising, Marketing
Starting with Giving Tuesday, which falls on November 28 this year, the holiday season is the time of year when many nonprofits receive their highest level of donations. Are you actively planning for this season, or are you just going to wait for the donations to...
by admin | Oct 6, 2020 | Marketing
As they say, the proof is in the pudding — or rather, the transparency. Nonprofits owe their donors and board members a high degree of transparency — that means, openness and information about how the nonprofit operates. Some of that transparency is...
by admin | Aug 3, 2020 | Marketing
Though you may never have put a pen to paper, your nonprofit has a powerful, detail oriented story. The characters are donors, volunteers, clients, board members, staff members, and other bright faces in your community. The plot is sprinkled and layered with events,...
by admin | Jul 31, 2020 | Marketing, Social Media
Donors, volunteers, clients, community members, staff, board members: This is who makes up your core audience. Within these key groups, you have many individuals that all seek, and even require, certain sets of information to stay invested in your organization....
by admin | Jul 27, 2020 | Marketing, Social Media
Last Friday, I was honored to be asked to lead a workshop session on social media for Habitat for Humanity affiliates of Tennessee. During our hour long session, we covered three main topics: social media scheduling, social media platforms worth using and advertising...
