by admin | Feb 16, 2021 | Donor Management, Fundraising, Marketing
When looking at your donor segments, do not discount your baby boomers. There are several reasons to make sure they are included in a variety of outreach methods. While most would say that this generation is the direct mail generation (myself included), it is simply...
by admin | Feb 13, 2021 | Donor Management, Fundraising, Social Media
On the blog this week, DonorLynk examines top ways to target various generations of support to your nonprofit. Today, we dive into three reasons to target high school students as donors and volunteers, and ways to keep them involved. Use the presence high school...
by admin | Jan 26, 2021 | Donor Management
If you’re a nonprofit, chances are you use some kind of system for managing your donors. While it might be writing names on a legal pad, it’s more likely that you use some kind of donor management software. These systems have transformed the way that nonprofits...
by admin | Jan 20, 2021 | Donor Management, Fundraising
As a new year begins, many organizations will embark on a large campaign, whether it be a capital campaign that will extend over multiple years, or a large campaign for results in 2017. Here are some questions and answers that can be applied to both campaign...
by admin | Jan 10, 2021 | Donor Management
What fundraiser doesn’t love opening that envelope to find a $10,000+ check, especially when it’s unexpected? The next thought you should have is whether it’s sustainable. Your mission now is to find the answer to that question. While some funders will continue to...
by admin | Jan 7, 2021 | Donor Management
Making a New Year’s resolution can be a blessing and a curse. Resolution advocates argue that a resolution provides the motivation to accomplish goals more immediately, whereas the naysayers might argue that a person should be creating goals throughout the entire...