by admin | Feb 21, 2021 | Donor Management, Fundraising
The percentage of donors that give again, or stay involved, after a donation continues to drop. What is your nonprofit doing to ensure that donors feel valued and stay involved? Invest in your relationship with each and every donor. Respect their decision to give and...
by admin | Feb 17, 2021 | Donor Management, Fundraising, Marketing
As we wrap up this week’s blog topic of identifying different generations of supporters, and how to target them in unique ways, we take a look at the Silent Generation, 72-92 year old’s. This age demographic is often overlooked, and this post will explore a few...
by admin | Feb 16, 2021 | Donor Management, Fundraising, Marketing
When looking at your donor segments, do not discount your baby boomers. There are several reasons to make sure they are included in a variety of outreach methods. While most would say that this generation is the direct mail generation (myself included), it is simply...
by admin | Feb 15, 2021 | Fundraising, Marketing
After examining how to identify with and attract high school student and millennial support, we continue to look into each generation that your nonprofit should be tailoring approaches toward. Today, let’s take a look at three ways to grab the attention of support...
by admin | Feb 14, 2021 | Fundraising, Marketing, Social Media
Millennials are not intimidating; they are your most powerful resource. Above all, these 22-37 year old’s value the impact your organization aims to make in the community. Let’s take a look into the ways they look to become involved at your nonprofit....
